The deal on one page

Who buys the stock, who holds the price, what you sign and what it costs to apply. Anything else is covered in the fit check, before you sign anything.

Apply as a brand

Verified Amazon Professional seller · Wisconsin LLC

Money and stock

Applying is free. We buy the stock at wholesale, so unsold units stay with us, not you.

Cost to apply
Nothing. No fee and no contract to apply.
Who buys the stock
We do, at wholesale, from you or your distributor.
Unsold stock
Ours. We size first orders to Amazon demand data.
Wholesale terms
Set per product from its Amazon fee stack, which we calculate and share in the fit check. Larger and heavier items need deeper wholesale pricing or a brand-funded ad budget.
How we earn
The gap between wholesale and the Amazon price, after Amazon fees.

Price and control

Your MAP holds and you approve every listing. The Amazon account, its fees and its standing are ours to run.

Your price
Never listed below your MAP.
Sellers under MAP
Documented and sent to you the same week they appear.
Listings
Built from your specs and images. You approve each one.
Exclusivity
Not required. We discuss it with each brand.
Amazon account and fees
Ours.
Buyer questions and reviews
We answer and watch them, and keep the account in good standing.

Paperwork and time

A fit check about a week after you apply. Launch typically 3 to 6 weeks after you sign.

What you sign
An authorization letter and MAP terms.
What you send
A dealer price list, your MAP policy, and product specs and images.
Fit check
About a week after you apply.
Launch
Typically 3 to 6 weeks from signed authorization.
Reporting
Monthly: units, revenue, price, Buy Box share and reviews for each product.
Ending it
The authorization letter and MAP terms are yours to end. The authorization letter guide shows what the letter should say.

Where we are today

Crew Grade Equipment Co LLC is a Wisconsin LLC in Madison, founded in September 2026, and a verified Amazon Professional seller. We are taking founding brands for the 2027 season and take a small number each season, so every line gets real attention.

We are new: there are no partner brands or sales results to show yet. This page and the guides show how we work instead.

See the four stepsRead brand questions

For lawn equipment brands

Apply for the 2027 season.

No fee to apply. A person replies within 1 business day.

Few brands per season, so every line gets real attention.